https://hosakiadvocacia.com.br/posts/termos-de-uso-saas-brasil-o-que-e-obrigatorio/ https://hosakiadvocacia.com.br/og/termos-de-uso-saas-brasil-o-que-e-obrigatorio.png Termos de uso para SaaS: o que é obrigatório no Brasil Nenhuma lei brasileira chama expressamente de 'termos de uso', mas o Marco Civil da Internet, o CDC e a LGPD juntos impõem obrigações concretas ao quem opera SaaS no Brasil. O que deve estar nos seus termos — e o que é juridicamente inválido mesmo que você inclua. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1694340016914-e684a924f5b3?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzb2Z0d2FyZSUyMHNhYXMlMjB0ZWNobm9sb2d5JTIwdGVybXMlMjBzZXJ2aWNlJTIwYWdyZWVtZW50JTIwZGlnaXRhbCUyMGJ1c2luZXNzfGVufDF8MHx8fDE3Nzc0MDQ5MzJ8MA&ixlib=rb-4.1.0&q=80&w=1080 Termos de uso para SaaS: o que é obrigatório no Brasil Termos de uso para SaaS: o que é obrigatório no Brasil https://hosakiadvocacia.com.br/en/posts/saas-terms-of-service-brazil-what-is-required/ https://hosakiadvocacia.com.br/og/saas-terms-of-service-brazil-what-is-required.png SaaS Terms of Service in Brazil: What the Law Actually Requires No Brazilian law explicitly mandates 'terms of service', but the Marco Civil Internet Act, the Consumer Protection Code, and the LGPD together impose concrete obligations on SaaS operators. What must be in your terms — and what is legally void even if you include it. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1694340016914-e684a924f5b3?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzb2Z0d2FyZSUyMHNhYXMlMjB0ZWNobm9sb2d5JTIwdGVybXMlMjBzZXJ2aWNlJTIwYWdyZWVtZW50JTIwZGlnaXRhbCUyMGJ1c2luZXNzfGVufDF8MHx8fDE3Nzc0MDQ5MzJ8MA&ixlib=rb-4.1.0&q=80&w=1080 SaaS Terms of Service in Brazil: What the Law Actually Requires SaaS Terms of Service in Brazil: What the Law Actually Requires https://hosakiadvocacia.com.br/posts/gdpr-vale-para-empresa-brasileira/ https://hosakiadvocacia.com.br/og/gdpr-vale-para-empresa-brasileira.png GDPR vale para empresa brasileira? Quando a lei europeia se aplica fora da UE O GDPR tem alcance extraterritorial explícito: se você oferece produtos ou serviços a pessoas na UE, ou monitora o comportamento delas, a lei europeia se aplica — independentemente de onde sua empresa está sediada. O que isso muda na prática para startups e infoprodutores brasileiros. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1586879070755-b560b8aa4b8d?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxkYXRhJTIwcHJpdmFjeSUyMHJlZ3VsYXRpb24lMjBldXJvcGUlMjBnZHByJTIwY29tcGxpYW5jZSUyMGRpZ2l0YWwlMjBzZWN1cml0eXxlbnwxfDB8fHwxNzc3NDA0OTMwfDA&ixlib=rb-4.1.0&q=80&w=1080 GDPR vale para empresa brasileira? Quando a lei europeia se aplica fora da UE GDPR vale para empresa brasileira? Quando a lei europeia se aplica fora da UE https://hosakiadvocacia.com.br/en/posts/does-gdpr-apply-to-brazilian-companies/ https://hosakiadvocacia.com.br/og/does-gdpr-apply-to-brazilian-companies.png Does GDPR Apply to Brazilian Companies? When EU Privacy Law Reaches Outside Europe The GDPR has explicit extraterritorial reach: if you offer goods or services to people in the EU, or monitor their behavior, European privacy law applies — regardless of where your company is based. What this means in practice for Brazilian startups and digital businesses. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1586879070755-b560b8aa4b8d?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxkYXRhJTIwcHJpdmFjeSUyMHJlZ3VsYXRpb24lMjBldXJvcGUlMjBnZHByJTIwY29tcGxpYW5jZSUyMGRpZ2l0YWwlMjBzZWN1cml0eXxlbnwxfDB8fHwxNzc3NDA0OTMwfDA&ixlib=rb-4.1.0&q=80&w=1080 Does GDPR Apply to Brazilian Companies? When EU Privacy Law Reaches Outside Europe Does GDPR Apply to Brazilian Companies? When EU Privacy Law Reaches Outside Europe https://hosakiadvocacia.com.br/posts/contrato-prestacao-servicos-digital-o-que-deve-ter/ https://hosakiadvocacia.com.br/og/contrato-prestacao-servicos-digital-o-que-deve-ter.png Contrato de prestação de serviços digital: o que deve ter (e o que pode configurar vínculo) Um contrato de prestação de serviços digitais precisa de muito mais do que valor e prazo. Propriedade intelectual, confidencialidade, LGPD e os 4 elementos que configuram vínculo empregatício — entenda o que incluir para proteger ambas as partes. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1762330474636-637ce87b268b?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxidXNpbmVzcyUyMGNvbnRyYWN0JTIwc2lnbmluZyUyMGRpZ2l0YWwlMjBzZXJ2aWNlcyUyMHByb2Zlc3Npb25hbCUyMGFncmVlbWVudHxlbnwxfDB8fHwxNzc3NDA0OTMwfDA&ixlib=rb-4.1.0&q=80&w=1080 Contrato de prestação de serviços digital: o que deve ter (e o que pode configurar vínculo) Contrato de prestação de serviços digital: o que deve ter (e o que pode configurar vínculo) https://hosakiadvocacia.com.br/en/posts/digital-services-contract-brazil-what-to-include/ https://hosakiadvocacia.com.br/og/digital-services-contract-brazil-what-to-include.png Digital Services Contract in Brazil: What to Include and What Creates Employment Risk A digital services contract needs far more than price and deadline. Intellectual property, confidentiality, LGPD compliance, and the 4 elements that create employment risk — what to include to protect both parties. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1762330474636-637ce87b268b?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxidXNpbmVzcyUyMGNvbnRyYWN0JTIwc2lnbmluZyUyMGRpZ2l0YWwlMjBzZXJ2aWNlcyUyMHByb2Zlc3Npb25hbCUyMGFncmVlbWVudHxlbnwxfDB8fHwxNzc3NDA0OTMwfDA&ixlib=rb-4.1.0&q=80&w=1080 Digital Services Contract in Brazil: What to Include and What Creates Employment Risk Digital Services Contract in Brazil: What to Include and What Creates Employment Risk https://hosakiadvocacia.com.br/posts/contrato-agente-de-ia-modelo-clausulas-brasil/ https://hosakiadvocacia.com.br/og/contrato-agente-de-ia-modelo-clausulas-brasil.png Como faço contrato com agente de IA? Modelo e cláusulas obrigatórias Agente de IA não é fornecedor de SaaS. O contrato precisa de cláusulas específicas: limites de autoridade, supervisão humana, alocação de responsabilidade quando o agente erra. Modelo prático com 12 cláusulas obrigatórias. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1677442136019-21780ecad995?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhaSUyMGFnZW50JTIwYXV0b21hdGlvbiUyMGF1dG9ub21vdXMlMjBhcnRpZmljaWFsJTIwaW50ZWxsaWdlbmNlJTIwY29udHJhY3QlMjBkaWdpdGFsfGVufDF8MHx8fDE3Nzc3MDIxNTV8MA&ixlib=rb-4.1.0&q=80&w=1080 Como faço contrato com agente de IA? Modelo e cláusulas obrigatórias Como faço contrato com agente de IA? Modelo e cláusulas obrigatórias https://hosakiadvocacia.com.br/en/posts/ai-agent-contract-template-clauses-brazil/ https://hosakiadvocacia.com.br/og/ai-agent-contract-template-clauses-brazil.png How Do I Write a Contract for an AI Agent? Template and Essential Clauses An AI agent is not a SaaS vendor. The contract needs specific clauses: authority limits, human oversight, liability allocation when the agent errs. A practical template with 12 essential clauses. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1677442136019-21780ecad995?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhaSUyMGFnZW50JTIwYXV0b21hdGlvbiUyMGF1dG9ub21vdXMlMjBhcnRpZmljaWFsJTIwaW50ZWxsaWdlbmNlJTIwY29udHJhY3QlMjBkaWdpdGFsfGVufDF8MHx8fDE3Nzc3MDIxNTV8MA&ixlib=rb-4.1.0&q=80&w=1080 How Do I Write a Contract for an AI Agent? Template and Essential Clauses How Do I Write a Contract for an AI Agent? Template and Essential Clauses https://hosakiadvocacia.com.br/posts/vesting-equity-startup-como-funciona-brasil/ https://hosakiadvocacia.com.br/og/vesting-equity-startup-como-funciona-brasil.png Vesting e equity em startups: como funciona no Brasil Vesting é o mecanismo que distribui equity ao longo do tempo para alinhar incentivos de fundadores e colaboradores. Entenda como implementar em LTDA e SA, o que é cliff, aceleração e reverse vesting — e os cuidados com o tratamento tributário no Brasil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1587400563263-e77a5590bfe7?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzdGFydHVwJTIwdGVhbSUyMGVxdWl0eSUyMGludmVzdG1lbnQlMjBncm93dGglMjBjaGFydCUyMGJ1c2luZXNzfGVufDF8MHx8fDE3Nzc0MDQ5MzN8MA&ixlib=rb-4.1.0&q=80&w=1080 Vesting e equity em startups: como funciona no Brasil Vesting e equity em startups: como funciona no Brasil https://hosakiadvocacia.com.br/en/posts/vesting-equity-startup-brazil-guide/ https://hosakiadvocacia.com.br/og/vesting-equity-startup-brazil-guide.png Equity Vesting in Brazilian Startups: How It Works Vesting is the mechanism that distributes equity over time to align incentives among founders and key contributors. How to implement it in Brazilian LTDAs and SAs, what cliff and acceleration mean, and what to know about the Brazilian tax treatment. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1587400563263-e77a5590bfe7?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzdGFydHVwJTIwdGVhbSUyMGVxdWl0eSUyMGludmVzdG1lbnQlMjBncm93dGglMjBjaGFydCUyMGJ1c2luZXNzfGVufDF8MHx8fDE3Nzc0MDQ5MzN8MA&ixlib=rb-4.1.0&q=80&w=1080 Equity Vesting in Brazilian Startups: How It Works Equity Vesting in Brazilian Startups: How It Works https://hosakiadvocacia.com.br/posts/disputa-entre-socios-brasileiros-estrangeiros/ https://hosakiadvocacia.com.br/og/disputa-entre-socios-brasileiros-estrangeiros.png Disputa entre sócios brasileiros e estrangeiros: arbitragem, cláusulas de saída, foro internacional Quando a parceria entre sócio brasileiro e estrangeiro desanda: como o acordo de acionistas, a cláusula de arbitragem e os mecanismos de saída protegem cada lado. Guia para investidor e fundador estrangeiro. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1752159646124-27b7f6973be8?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxidXNpbmVzcyUyMGRpc3B1dGUlMjBuZWdvdGlhdGlvbiUyMGNvbmZsaWN0JTIwYXJiaXRyYXRpb24lMjBjb3VydHJvb20lMjByZXNvbHV0aW9ufGVufDF8MHx8fDE3Nzc3MDIxNTV8MA&ixlib=rb-4.1.0&q=80&w=1080 Disputa entre sócios brasileiros e estrangeiros: arbitragem, cláusulas de saída, foro internacional Disputa entre sócios brasileiros e estrangeiros: arbitragem, cláusulas de saída, foro internacional https://hosakiadvocacia.com.br/en/posts/shareholder-disputes-brazilian-foreign-partners/ https://hosakiadvocacia.com.br/og/shareholder-disputes-brazilian-foreign-partners.png Shareholder Disputes Between Brazilian and Foreign Partners: Arbitration, Exit Clauses, International Forum When the partnership between Brazilian and foreign shareholders breaks down: how the shareholders' agreement, the arbitration clause, and exit mechanisms protect each side. A guide for foreign investors and founders. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1752159646124-27b7f6973be8?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxidXNpbmVzcyUyMGRpc3B1dGUlMjBuZWdvdGlhdGlvbiUyMGNvbmZsaWN0JTIwYXJiaXRyYXRpb24lMjBjb3VydHJvb20lMjByZXNvbHV0aW9ufGVufDF8MHx8fDE3Nzc3MDIxNTV8MA&ixlib=rb-4.1.0&q=80&w=1080 Shareholder Disputes Between Brazilian and Foreign Partners: Arbitration, Exit Clauses, International Forum Shareholder Disputes Between Brazilian and Foreign Partners: Arbitration, Exit Clauses, International Forum https://hosakiadvocacia.com.br/posts/pl-2338-ia-regulamentacao-brasil/ https://hosakiadvocacia.com.br/og/pl-2338-ia-regulamentacao-brasil.png PL 2338/2023: o que o projeto de regulamentação da IA propõe para criadores e empresas O PL 2338/2023 ainda não é lei — está em tramitação no Senado. O projeto propõe uma abordagem por risco: quem usa IA para criar conteúdo enfrenta obrigações mínimas; quem desenvolve sistemas de alto risco, requisitos substanciais. Entenda o que o texto propõe e o que já vigora hoje. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1674027444485-cec3da58eef4?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhcnRpZmljaWFsJTIwaW50ZWxsaWdlbmNlJTIwdGVjaG5vbG9neSUyMHJlZ3VsYXRpb24lMjBkaWdpdGFsJTIwbmV0d29yayUyMGFic3RyYWN0fGVufDF8MHx8fDE3Nzc0MDQ5MzJ8MA&ixlib=rb-4.1.0&q=80&w=1080 PL 2338/2023: o que o projeto de regulamentação da IA propõe para criadores e empresas PL 2338/2023: o que o projeto de regulamentação da IA propõe para criadores e empresas https://hosakiadvocacia.com.br/en/posts/pl-2338-ai-regulation-brazil/ https://hosakiadvocacia.com.br/og/pl-2338-ai-regulation-brazil.png PL 2338/2023: What Brazil's AI Regulation Bill Proposes for Creators and Businesses PL 2338/2023 is not yet law — it is under deliberation in Brazil's Senate. The bill proposes a risk-based approach: content creators using AI face minimal obligations; developers of high-risk systems face substantial requirements. What the bill proposes and what already applies today. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1674027444485-cec3da58eef4?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhcnRpZmljaWFsJTIwaW50ZWxsaWdlbmNlJTIwdGVjaG5vbG9neSUyMHJlZ3VsYXRpb24lMjBkaWdpdGFsJTIwbmV0d29yayUyMGFic3RyYWN0fGVufDF8MHx8fDE3Nzc0MDQ5MzJ8MA&ixlib=rb-4.1.0&q=80&w=1080 PL 2338/2023: What Brazil's AI Regulation Bill Proposes for Creators and Businesses PL 2338/2023: What Brazil's AI Regulation Bill Proposes for Creators and Businesses https://hosakiadvocacia.com.br/posts/aquisicao-venda-participacoes-investidor-estrangeiro-brasil/ https://hosakiadvocacia.com.br/og/aquisicao-venda-participacoes-investidor-estrangeiro-brasil.png Aquisição e venda de participações em empresa brasileira pelo investidor estrangeiro: cláusulas de proteção e exit Como investidor estrangeiro estrutura a compra e a venda de participações em empresa brasileira: SPA/QPA, ajustes de preço, indenizações, escrow, earn-out, drag e tag-along. Guia prático. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1758599543152-a73184816eba?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzdG9jayUyMHNoYXJlcyUyMGVxdWl0eSUyMHRyYW5zYWN0aW9uJTIwYWNxdWlzaXRpb24lMjBkZWFsJTIwY2xvc2luZyUyMGhhbmRzaGFrZXxlbnwxfDB8fHwxNzc3NzAyMTU0fDA&ixlib=rb-4.1.0&q=80&w=1080 Aquisição e venda de participações em empresa brasileira pelo investidor estrangeiro: cláusulas de proteção e exit Aquisição e venda de participações em empresa brasileira pelo investidor estrangeiro: cláusulas de proteção e exit https://hosakiadvocacia.com.br/en/posts/acquiring-selling-equity-foreign-investor-brazil/ https://hosakiadvocacia.com.br/og/acquiring-selling-equity-foreign-investor-brazil.png Acquiring and Selling Equity in Brazilian Companies for Foreign Investors: Protection and Exit Clauses How foreign investors structure the purchase and sale of equity in Brazilian companies: SPA/QPA, price adjustments, indemnities, escrow, earn-out, drag and tag-along. A practical guide. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1758599543152-a73184816eba?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzdG9jayUyMHNoYXJlcyUyMGVxdWl0eSUyMHRyYW5zYWN0aW9uJTIwYWNxdWlzaXRpb24lMjBkZWFsJTIwY2xvc2luZyUyMGhhbmRzaGFrZXxlbnwxfDB8fHwxNzc3NzAyMTU0fDA&ixlib=rb-4.1.0&q=80&w=1080 Acquiring and Selling Equity in Brazilian Companies for Foreign Investors: Protection and Exit Clauses Acquiring and Selling Equity in Brazilian Companies for Foreign Investors: Protection and Exit Clauses https://hosakiadvocacia.com.br/posts/marca-nao-registrada-alguem-pode-usar/ https://hosakiadvocacia.com.br/og/marca-nao-registrada-alguem-pode-usar.png Marca não registrada: alguém pode usar meu nome? Brasil é first-to-file: quem deposita primeiro no INPI tem prioridade — não quem usa primeiro. Mas a LPI tem uma exceção. Entenda o que realmente protege sua marca antes do registro e o que fazer se alguém já depositou o seu nome. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1768433545625-3ae6793a0e22?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxicmFuZCUyMHRyYWRlbWFyayUyMGxvZ28lMjBpZGVudGl0eSUyMGJ1c2luZXNzJTIwcHJvZmVzc2lvbmFsJTIwZGFya3xlbnwxfDB8fHwxNzc3NDA0OTMxfDA&ixlib=rb-4.1.0&q=80&w=1080 Marca não registrada: alguém pode usar meu nome? Marca não registrada: alguém pode usar meu nome? https://hosakiadvocacia.com.br/en/posts/unregistered-trademark-brazil-what-happens/ https://hosakiadvocacia.com.br/og/unregistered-trademark-brazil-what-happens.png Unregistered Trademark in Brazil: Can Someone Use Your Name? Brazil is first-to-file: whoever files at INPI first gets priority — not whoever uses the name first. But the law has one key exception. Learn what actually protects your brand before registration and what to do if someone already filed your name. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1768433545625-3ae6793a0e22?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxicmFuZCUyMHRyYWRlbWFyayUyMGxvZ28lMjBpZGVudGl0eSUyMGJ1c2luZXNzJTIwcHJvZmVzc2lvbmFsJTIwZGFya3xlbnwxfDB8fHwxNzc3NDA0OTMxfDA&ixlib=rb-4.1.0&q=80&w=1080 Unregistered Trademark in Brazil: Can Someone Use Your Name? Unregistered Trademark in Brazil: Can Someone Use Your Name? https://hosakiadvocacia.com.br/posts/due-diligence-ma-brasil-comprador-estrangeiro/ https://hosakiadvocacia.com.br/og/due-diligence-ma-brasil-comprador-estrangeiro.png Due diligence e M&A no Brasil para o comprador estrangeiro: o que auditar primeiro Trabalhista, tributário, societário, PI, LGPD, contratos, regulatório. As sete áreas que decidem o resultado da due diligence em M&A brasileiro para o comprador estrangeiro. Guia prático. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1632433105322-e410c2a20e49?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxkdWUlMjBkaWxpZ2VuY2UlMjBhdWRpdCUyMGRvY3VtZW50cyUyMGxlZ2FsJTIwcmV2aWV3JTIwYnVzaW5lc3MlMjBtZXJnZXIlMjBhY3F1aXNpdGlvbnxlbnwxfDB8fHwxNzc3NzAyMTU2fDA&ixlib=rb-4.1.0&q=80&w=1080 Due diligence e M&A no Brasil para o comprador estrangeiro: o que auditar primeiro Due diligence e M&A no Brasil para o comprador estrangeiro: o que auditar primeiro https://hosakiadvocacia.com.br/en/posts/due-diligence-ma-brazil-foreign-buyer/ https://hosakiadvocacia.com.br/og/due-diligence-ma-brazil-foreign-buyer.png Due Diligence and M&A in Brazil for the Foreign Buyer: What to Audit First Labor, tax, corporate, IP, LGPD, contracts, regulatory. The seven areas that decide the outcome of due diligence in Brazilian M&A for the foreign buyer. 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Guia prático para fundador estrangeiro construindo startup no Brasil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1559523182-a284c3fb7cff?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzdGFydHVwJTIwZm91bmRlcnMlMjB3b3JraW5nJTIwbGFwdG9wcyUyMG9mZmljZSUyMGNvbGxhYm9yYXRpb24lMjB0ZWFtfGVufDF8MHx8fDE3Nzc3MDIxNTh8MA&ixlib=rb-4.1.0&q=80&w=1080 Startup com fundador estrangeiro no Brasil: cap table, vesting, ESOP e cessão de IP Startup com fundador estrangeiro no Brasil: cap table, vesting, ESOP e cessão de IP https://hosakiadvocacia.com.br/en/posts/foreign-founder-startup-in-brazil/ https://hosakiadvocacia.com.br/og/foreign-founder-startup-in-brazil.png Foreign-Founder Startups in Brazil: Cap Table, Vesting, ESOP, and IP Assignment Brazil's Startup Law, choice of vehicle, cap table with foreign and Brazilian founders, vesting, ESOP, and founder IP assignment. A practical guide for foreign founders building a startup in Brazil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1559523182-a284c3fb7cff?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzdGFydHVwJTIwZm91bmRlcnMlMjB3b3JraW5nJTIwbGFwdG9wcyUyMG9mZmljZSUyMGNvbGxhYm9yYXRpb24lMjB0ZWFtfGVufDF8MHx8fDE3Nzc3MDIxNTh8MA&ixlib=rb-4.1.0&q=80&w=1080 Foreign-Founder Startups in Brazil: Cap Table, Vesting, ESOP, and IP Assignment Foreign-Founder Startups in Brazil: Cap Table, Vesting, ESOP, and IP Assignment https://hosakiadvocacia.com.br/posts/marco-civil-internet-guia-negocio-digital/ https://hosakiadvocacia.com.br/og/marco-civil-internet-guia-negocio-digital.png Marco Civil da Internet: o guia para o negócio digital O que o Marco Civil da Internet (Lei nº 12.965/2014) impõe a quem opera negócio digital no Brasil — responsabilidade, guarda de logs, neutralidade e interface com a LGPD. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1663932210347-164a05ed0ccd?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxpbnRlcm5ldCUyMG5ldHdvcmslMjBzZXJ2ZXIlMjBkYXRhJTIwY2VudGVyJTIwY2FibGVzJTIwdGVjaG5vbG9neXxlbnwxfDB8fHwxNzc3MjIzMjQ1fDA&ixlib=rb-4.1.0&q=80&w=1080 Marco Civil da Internet: o guia para o negócio digital Marco Civil da Internet: o guia para o negócio digital https://hosakiadvocacia.com.br/en/posts/marco-civil-internet-business-guide-brazil/ https://hosakiadvocacia.com.br/og/marco-civil-internet-business-guide-brazil.png Brazil's Marco Civil da Internet: A Business Guide What Brazil's Marco Civil da Internet (Law No. 12,965/2014) requires of digital businesses — provider liability, log retention, net neutrality, and the LGPD interface. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1663932210347-164a05ed0ccd?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxpbnRlcm5ldCUyMG5ldHdvcmslMjBzZXJ2ZXIlMjBkYXRhJTIwY2VudGVyJTIwY2FibGVzJTIwdGVjaG5vbG9neXxlbnwxfDB8fHwxNzc3MjIzMjQ1fDA&ixlib=rb-4.1.0&q=80&w=1080 Brazil's Marco Civil da Internet: A Business Guide Brazil's Marco Civil da Internet: A Business Guide https://hosakiadvocacia.com.br/posts/investimentos-internacionais-no-brasil-rde-ied/ https://hosakiadvocacia.com.br/og/investimentos-internacionais-no-brasil-rde-ied.png Investimentos internacionais no Brasil: RDE-IED, registro de capital estrangeiro, repatriação Todo investimento estrangeiro direto em empresa brasileira passa pelo RDE-IED do Banco Central. O registro é a chave da repatriação de lucros, dividendos e capital. Como funciona, quando atualizar, o que evitar. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1666868331003-25881c615443?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjZW50cmFsJTIwYmFuayUyMGJyYXppbCUyMGN1cnJlbmN5JTIwZXhjaGFuZ2UlMjBmaW5hbmNpYWwlMjBncmFwaHMlMjByZWFpc3xlbnwxfDB8fHwxNzc3NzAyMTU3fDA&ixlib=rb-4.1.0&q=80&w=1080 Investimentos internacionais no Brasil: RDE-IED, registro de capital estrangeiro, repatriação Investimentos internacionais no Brasil: RDE-IED, registro de capital estrangeiro, repatriação https://hosakiadvocacia.com.br/en/posts/cross-border-investments-into-brazil-rde-ied/ https://hosakiadvocacia.com.br/og/cross-border-investments-into-brazil-rde-ied.png Cross-Border Investments Into Brazil: RDE-IED, Foreign Capital Registration, Repatriation Every foreign direct investment in a Brazilian company runs through the Central Bank's RDE-IED system. 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O que o PL 2.338/2023 muda. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1674027444485-cec3da58eef4?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhcnRpZmljaWFsJTIwaW50ZWxsaWdlbmNlJTIwbmV1cmFsJTIwbmV0d29yayUyMHRlY2hub2xvZ3klMjBjb2RlfGVufDF8MHx8fDE3NzcyMjMyNDN8MA&ixlib=rb-4.1.0&q=80&w=1080 Conteúdo gerado por IA: quem é dono no Brasil? Conteúdo gerado por IA: quem é dono no Brasil? https://hosakiadvocacia.com.br/en/posts/ai-generated-content-ownership-brazil/ https://hosakiadvocacia.com.br/og/ai-generated-content-ownership-brazil.png Who Owns AI-Generated Content in Brazil? Brazil's Copyright Law does not recognize AI authorship. With meaningful human contribution, protection may arise — but the landscape is unsettled. What AI Bill 2,338/2023 changes. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1674027444485-cec3da58eef4?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhcnRpZmljaWFsJTIwaW50ZWxsaWdlbmNlJTIwbmV1cmFsJTIwbmV0d29yayUyMHRlY2hub2xvZ3klMjBjb2RlfGVufDF8MHx8fDE3NzcyMjMyNDN8MA&ixlib=rb-4.1.0&q=80&w=1080 Who Owns AI-Generated Content in Brazil? Who Owns AI-Generated Content in Brazil? https://hosakiadvocacia.com.br/posts/lgpd-infoprodutor-checklist-brasil/ https://hosakiadvocacia.com.br/og/lgpd-infoprodutor-checklist-brasil.png LGPD para infoprodutor: o checklist do dia zero Bases legais, política de privacidade e o prazo de comunicação de incidente da Resolução ANPD 15/2024. O mínimo de conformidade LGPD para infoprodutores e creators — inclusive o regime simplificado para PME. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1768839720936-87ce3adf2d08?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxkYXRhJTIwcHJpdmFjeSUyMGxvY2slMjBrZXlib2FyZCUyMHNlY3VyaXR5JTIwcGFkbG9ja3xlbnwxfDB8fHwxNzc3MjIzMjQ1fDA&ixlib=rb-4.1.0&q=80&w=1080 LGPD para infoprodutor: o checklist do dia zero LGPD para infoprodutor: o checklist do dia zero https://hosakiadvocacia.com.br/en/posts/lgpd-digital-seller-checklist-brazil/ https://hosakiadvocacia.com.br/og/lgpd-digital-seller-checklist-brazil.png LGPD for Digital Sellers in Brazil: Day-Zero Checklist Legal bases, privacy policy, and the incident-notification deadline under ANPD Resolution 15/2024. Minimum LGPD compliance for digital sellers in Brazil — including the simplified regime for small businesses under ANPD Resolution 2/2022. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1768839720936-87ce3adf2d08?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxkYXRhJTIwcHJpdmFjeSUyMGxvY2slMjBrZXlib2FyZCUyMHNlY3VyaXR5JTIwcGFkbG9ja3xlbnwxfDB8fHwxNzc3MjIzMjQ1fDA&ixlib=rb-4.1.0&q=80&w=1080 LGPD for Digital Sellers in Brazil: Day-Zero Checklist LGPD for Digital Sellers in Brazil: Day-Zero Checklist https://hosakiadvocacia.com.br/posts/internacionalizacao-para-o-brasil-empresa-estrangeira-mercado/ https://hosakiadvocacia.com.br/og/internacionalizacao-para-o-brasil-empresa-estrangeira-mercado.png Internacionalização para o Brasil: como uma empresa estrangeira entra no mercado brasileiro Venda direta, distribuição, licenciamento, subsidiária, joint venture ou aquisição? O modo de entrada no Brasil afeta custo, controle, velocidade e exposição. Guia para empresa estrangeira. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1615001739393-66358b067c62?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzaGlwcGluZyUyMGNvbnRhaW5lcnMlMjBwb3J0JTIwbG9naXN0aWNzJTIwZ2xvYmFsJTIwdHJhZGUlMjBicmF6aWx8ZW58MXwwfHx8MTc3NzcwMjE1N3ww&ixlib=rb-4.1.0&q=80&w=1080 Internacionalização para o Brasil: como uma empresa estrangeira entra no mercado brasileiro Internacionalização para o Brasil: como uma empresa estrangeira entra no mercado brasileiro https://hosakiadvocacia.com.br/en/posts/market-entry-into-brazil-foreign-companies/ https://hosakiadvocacia.com.br/og/market-entry-into-brazil-foreign-companies.png Market Entry Into Brazil: How Foreign Companies Enter the Brazilian Market Direct sales, distribution, licensing, subsidiary, joint venture, or acquisition? Market entry mode shapes cost, control, speed, and exposure. A guide for foreign companies entering Brazil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1615001739393-66358b067c62?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzaGlwcGluZyUyMGNvbnRhaW5lcnMlMjBwb3J0JTIwbG9naXN0aWNzJTIwZ2xvYmFsJTIwdHJhZGUlMjBicmF6aWx8ZW58MXwwfHx8MTc3NzcwMjE1N3ww&ixlib=rb-4.1.0&q=80&w=1080 Market Entry Into Brazil: How Foreign Companies Enter the Brazilian Market Market Entry Into Brazil: How Foreign Companies Enter the Brazilian Market https://hosakiadvocacia.com.br/posts/cessao-direitos-imagem-creator-brasil/ https://hosakiadvocacia.com.br/og/cessao-direitos-imagem-creator-brasil.png Cessão de imagem do creator: como fazer certo Código Civil arts. 11 e 20, prazo determinado, finalidade e território. O que precisa estar escrito em todo termo de cessão de imagem — e por que cessão por prazo indeterminado é nula no Brasil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1585597621872-602edb202920?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxtb2RlbCUyMHJlbGVhc2UlMjBmb3JtJTIwY29udHJhY3QlMjBzaWduaW5nJTIwcGhvdG9ncmFwaHklMjBjb25zZW50fGVufDF8MHx8fDE3NzcyMjI4MDJ8MA&ixlib=rb-4.1.0&q=80&w=1080 Cessão de imagem do creator: como fazer certo Cessão de imagem do creator: como fazer certo https://hosakiadvocacia.com.br/en/posts/image-rights-assignment-creator-brazil/ https://hosakiadvocacia.com.br/og/image-rights-assignment-creator-brazil.png Image Rights Assignment for Creators in Brazil Civil Code Arts. 11 and 20, defined term, purpose, and territory. What every image rights assignment must contain under Brazilian law — and why perpetual or indefinite-term clauses are null. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1585597621872-602edb202920?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxtb2RlbCUyMHJlbGVhc2UlMjBmb3JtJTIwY29udHJhY3QlMjBzaWduaW5nJTIwcGhvdG9ncmFwaHklMjBjb25zZW50fGVufDF8MHx8fDE3NzcyMjI4MDJ8MA&ixlib=rb-4.1.0&q=80&w=1080 Image Rights Assignment for Creators in Brazil Image Rights Assignment for Creators in Brazil https://hosakiadvocacia.com.br/posts/estruturacao-juridica-empresa-estrangeira-brasil/ https://hosakiadvocacia.com.br/og/estruturacao-juridica-empresa-estrangeira-brasil.png Estruturação jurídica para empresa estrangeira no Brasil: Limitada, S.A., filial, joint venture Limitada, S.A., filial ou joint venture? A escolha da estrutura societária determina custo, governança, captação e saída. Guia para empresa estrangeira que vai operar no Brasil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1669236391714-e25346601264?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxtb2Rlcm4lMjBvZmZpY2UlMjBidWlsZGluZyUyMGNvcnBvcmF0ZSUyMGFyY2hpdGVjdHVyZSUyMHNhbyUyMHBhdWxvJTIwZ2xhc3MlMjBmYWNhZGV8ZW58MXwwfHx8MTc3NzcwMjE1Nnww&ixlib=rb-4.1.0&q=80&w=1080 Estruturação jurídica para empresa estrangeira no Brasil: Limitada, S.A., filial, joint venture Estruturação jurídica para empresa estrangeira no Brasil: Limitada, S.A., filial, joint venture https://hosakiadvocacia.com.br/en/posts/legal-structuring-foreign-companies-brazil/ https://hosakiadvocacia.com.br/og/legal-structuring-foreign-companies-brazil.png Legal Structuring for Foreign Companies in Brazil: LTDA, S.A., Branch, Joint Venture LTDA, S.A., branch, or joint venture? The corporate structure decision shapes cost, governance, fundraising, and exit. A guide for foreign companies setting up operations in Brazil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1669236391714-e25346601264?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxtb2Rlcm4lMjBvZmZpY2UlMjBidWlsZGluZyUyMGNvcnBvcmF0ZSUyMGFyY2hpdGVjdHVyZSUyMHNhbyUyMHBhdWxvJTIwZ2xhc3MlMjBmYWNhZGV8ZW58MXwwfHx8MTc3NzcwMjE1Nnww&ixlib=rb-4.1.0&q=80&w=1080 Legal Structuring for Foreign Companies in Brazil: LTDA, S.A., Branch, Joint Venture Legal Structuring for Foreign Companies in Brazil: LTDA, S.A., Branch, Joint Venture https://hosakiadvocacia.com.br/posts/responsabilidade-plataforma-creator-marco-civil/ https://hosakiadvocacia.com.br/og/responsabilidade-plataforma-creator-marco-civil.png Plataforma derrubou seu conteúdo? O que diz o Marco Civil Marco Civil da Internet, remoção arbitrária de conteúdo e encerramento de conta — o que o direito brasileiro garante ao creator e qual o roteiro de ação. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1727343501640-0537740f515d?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzbWFydHBob25lJTIwc29jaWFsJTIwbWVkaWElMjBhcHBzJTIwc2NyZWVuJTIwcGxhdGZvcm1zJTIwaWNvbnN8ZW58MXwwfHx8MTc3NzIyMzI0N3ww&ixlib=rb-4.1.0&q=80&w=1080 Plataforma derrubou seu conteúdo? O que diz o Marco Civil Plataforma derrubou seu conteúdo? O que diz o Marco Civil https://hosakiadvocacia.com.br/en/posts/platform-liability-creator-marco-civil-brazil/ https://hosakiadvocacia.com.br/og/platform-liability-creator-marco-civil-brazil.png Platform Removed Your Content? Marco Civil Explained Brazil's Marco Civil da Internet, arbitrary content removal, and account termination — what Brazilian law guarantees to creators and platforms alike, and what to do when it goes wrong. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1727343501640-0537740f515d?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzbWFydHBob25lJTIwc29jaWFsJTIwbWVkaWElMjBhcHBzJTIwc2NyZWVuJTIwcGxhdGZvcm1zJTIwaWNvbnN8ZW58MXwwfHx8MTc3NzIyMzI0N3ww&ixlib=rb-4.1.0&q=80&w=1080 Platform Removed Your Content? Marco Civil Explained Platform Removed Your Content? Marco Civil Explained https://hosakiadvocacia.com.br/posts/cessao-direitos-autorais-o-que-significa-assinar-brasil/ https://hosakiadvocacia.com.br/og/cessao-direitos-autorais-o-que-significa-assinar-brasil.png Cessão de direitos autorais: o que significa assinar A diferença entre cessão e licença, o que pode ser cedido e o que não pode, e por que cessão sem prazo definido é diferente de cessão perpétua que a lei reconheça. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1589330694653-ded6df03f754?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjb250cmFjdCUyMHNpZ25hdHVyZSUyMGNvcHlyaWdodCUyMGFzc2lnbm1lbnQlMjBsZWdhbCUyMGRvY3VtZW50c3xlbnwxfDB8fHwxNzc3NjYxODk5fDA&ixlib=rb-4.1.0&q=80&w=1080 Cessão de direitos autorais: o que significa assinar Cessão de direitos autorais: o que significa assinar https://hosakiadvocacia.com.br/en/posts/copyright-assignment-what-it-means-sign-brazil/ https://hosakiadvocacia.com.br/og/copyright-assignment-what-it-means-sign-brazil.png Copyright assignment: what it means to sign The difference between assignment and license, what can be assigned and what cannot, and why assignment without a defined term differs from perpetual assignment legally recognized. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1589330694653-ded6df03f754?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjb250cmFjdCUyMHNpZ25hdHVyZSUyMGNvcHlyaWdodCUyMGFzc2lnbm1lbnQlMjBsZWdhbCUyMGRvY3VtZW50c3xlbnwxfDB8fHwxNzc3NjYxODk5fDA&ixlib=rb-4.1.0&q=80&w=1080 Copyright assignment: what it means to sign Copyright assignment: what it means to sign https://hosakiadvocacia.com.br/posts/chatgpt-gerou-meu-logo-protecao-autoral-brasil/ https://hosakiadvocacia.com.br/og/chatgpt-gerou-meu-logo-protecao-autoral-brasil.png ChatGPT gerou meu logo: tenho proteção autoral no Brasil? A pergunta que travou os designers e que founders fazem todo dia. A resposta legal no Brasil tem três camadas — e a marca registrada importa mais do que o copyright. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1761223976379-04c361d3068a?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhaSUyMGdlbmVyYXRlZCUyMGxvZ28lMjBkZXNpZ24lMjBhcnRpZmljaWFsJTIwaW50ZWxsaWdlbmNlJTIwY3JlYXRpdml0eXxlbnwxfDB8fHwxNzc3NjYxODk5fDA&ixlib=rb-4.1.0&q=80&w=1080 ChatGPT gerou meu logo: tenho proteção autoral no Brasil? ChatGPT gerou meu logo: tenho proteção autoral no Brasil? https://hosakiadvocacia.com.br/en/posts/chatgpt-generated-my-logo-copyright-protection-brazil/ https://hosakiadvocacia.com.br/og/chatgpt-generated-my-logo-copyright-protection-brazil.png ChatGPT generated my logo: do I have copyright protection in Brazil? The question that frustrated designers and founders ask every day. The Brazilian legal answer has three layers — and trademark registration matters more than copyright. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1761223976379-04c361d3068a?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhaSUyMGdlbmVyYXRlZCUyMGxvZ28lMjBkZXNpZ24lMjBhcnRpZmljaWFsJTIwaW50ZWxsaWdlbmNlJTIwY3JlYXRpdml0eXxlbnwxfDB8fHwxNzc3NjYxODk5fDA&ixlib=rb-4.1.0&q=80&w=1080 ChatGPT generated my logo: do I have copyright protection in Brazil? ChatGPT generated my logo: do I have copyright protection in Brazil? https://hosakiadvocacia.com.br/posts/concorrencia-desleal-o-que-configura-brasil/ https://hosakiadvocacia.com.br/og/concorrencia-desleal-o-que-configura-brasil.png Concorrência desleal no Brasil: o que configura na prática Cópia de produto, aliciamento de funcionário, uso indevido de cliente, similaridade visual. A LPI lista condutas — e a fronteira entre concorrência agressiva legítima e ilícita é mais nítida do que parece. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1579532536935-619928decd08?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxidXNpbmVzcyUyMGNvbXBldGl0aW9uJTIwY29weWluZyUyMHByb2R1Y3RzJTIwbWFya2V0cGxhY2V8ZW58MXwwfHx8MTc3NzY2MTkwMHww&ixlib=rb-4.1.0&q=80&w=1080 Concorrência desleal no Brasil: o que configura na prática Concorrência desleal no Brasil: o que configura na prática https://hosakiadvocacia.com.br/en/posts/unfair-competition-brazil-what-qualifies/ https://hosakiadvocacia.com.br/og/unfair-competition-brazil-what-qualifies.png Unfair competition in Brazil: what qualifies in practice Product copying, employee solicitation, customer misappropriation, visual similarity. The Industrial Property Law lists conducts — and the line between legitimate aggressive competition and illegal conduct is sharper than it appears. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1579532536935-619928decd08?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxidXNpbmVzcyUyMGNvbXBldGl0aW9uJTIwY29weWluZyUyMHByb2R1Y3RzJTIwbWFya2V0cGxhY2V8ZW58MXwwfHx8MTc3NzY2MTkwMHww&ixlib=rb-4.1.0&q=80&w=1080 Unfair competition in Brazil: what qualifies in practice Unfair competition in Brazil: what qualifies in practice https://hosakiadvocacia.com.br/posts/contrato-freelancer-direitos-trabalho-entregue-brasil/ https://hosakiadvocacia.com.br/og/contrato-freelancer-direitos-trabalho-entregue-brasil.png Contrato com freelancer: quem é dono do trabalho entregue O designer entregou o logo, o desenvolvedor entregou o código, o copy entregou o texto. Sem cláusula de cessão expressa por escrito, a titularidade dos direitos pode estar onde o cliente menos espera. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1594394489799-88bf340a182d?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxmcmVlbGFuY2VyJTIwY29udHJhY3QlMjBsYXB0b3AlMjBjcmVhdGl2ZSUyMHdvcmslMjBhZ3JlZW1lbnR8ZW58MXwwfHx8MTc3NzY2MTkwMHww&ixlib=rb-4.1.0&q=80&w=1080 Contrato com freelancer: quem é dono do trabalho entregue Contrato com freelancer: quem é dono do trabalho entregue https://hosakiadvocacia.com.br/en/posts/freelancer-contract-rights-deliverables-brazil/ https://hosakiadvocacia.com.br/og/freelancer-contract-rights-deliverables-brazil.png Freelancer contract: who owns the deliverables The designer delivered the logo, the developer delivered the code, the copywriter delivered the text. Without an express written assignment clause, ownership of the rights may sit where the client least expects. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1594394489799-88bf340a182d?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxmcmVlbGFuY2VyJTIwY29udHJhY3QlMjBsYXB0b3AlMjBjcmVhdGl2ZSUyMHdvcmslMjBhZ3JlZW1lbnR8ZW58MXwwfHx8MTc3NzY2MTkwMHww&ixlib=rb-4.1.0&q=80&w=1080 Freelancer contract: who owns the deliverables Freelancer contract: who owns the deliverables https://hosakiadvocacia.com.br/posts/deepfake-imagem-creator-brasil-o-que-fazer/ https://hosakiadvocacia.com.br/og/deepfake-imagem-creator-brasil-o-que-fazer.png Deepfake usando minha imagem: o que fazer no Brasil Vídeos sintéticos com seu rosto e voz vendendo produtos que você nunca endossou. O que a lei brasileira já cobre e o que precisa ser feito nas primeiras 24 horas. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1677442135730-64f105e0ea05?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxkZWVwZmFrZSUyMGFydGlmaWNpYWwlMjBpbnRlbGxpZ2VuY2UlMjBmYWNlJTIwbWFuaXB1bGF0aW9ufGVufDF8MHx8fDE3Nzc2NjE5MDF8MA&ixlib=rb-4.1.0&q=80&w=1080 Deepfake usando minha imagem: o que fazer no Brasil Deepfake usando minha imagem: o que fazer no Brasil https://hosakiadvocacia.com.br/en/posts/deepfake-image-creator-brazil-what-to-do/ https://hosakiadvocacia.com.br/og/deepfake-image-creator-brazil-what-to-do.png Deepfake using my image: legal options in Brazil Synthetic videos with your face and voice endorsing products you never endorsed. What Brazilian law already covers and what to do in the first 24 hours. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1677442135730-64f105e0ea05?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxkZWVwZmFrZSUyMGFydGlmaWNpYWwlMjBpbnRlbGxpZ2VuY2UlMjBmYWNlJTIwbWFuaXB1bGF0aW9ufGVufDF8MHx8fDE3Nzc2NjE5MDF8MA&ixlib=rb-4.1.0&q=80&w=1080 Deepfake using my image: legal options in Brazil Deepfake using my image: legal options in Brazil https://hosakiadvocacia.com.br/posts/dmca-como-usar-no-brasil/ https://hosakiadvocacia.com.br/og/dmca-como-usar-no-brasil.png DMCA: como usar sendo brasileiro DMCA não é lei brasileira, mas as plataformas que importam para o creator brasileiro respondem a ele. Como usar takedown DMCA contra conteúdo hospedado nos EUA — e o equivalente brasileiro para o que está no Brasil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1593444285553-28163240e3f1?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjb3B5cmlnaHQlMjB0YWtlZG93biUyMG5vdGljZSUyMGRpZ2l0YWwlMjBjb250ZW50JTIwcmVtb3ZhbHxlbnwxfDB8fHwxNzc3NjYxOTAxfDA&ixlib=rb-4.1.0&q=80&w=1080 DMCA: como usar sendo brasileiro DMCA: como usar sendo brasileiro https://hosakiadvocacia.com.br/en/posts/dmca-how-to-use-from-brazil/ https://hosakiadvocacia.com.br/og/dmca-how-to-use-from-brazil.png DMCA: how to use from Brazil DMCA is not Brazilian law, but the platforms that matter for Brazilian creators respond to it. How to use DMCA takedowns against content hosted in the US — and the Brazilian equivalent for what is hosted in Brazil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1593444285553-28163240e3f1?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjb3B5cmlnaHQlMjB0YWtlZG93biUyMG5vdGljZSUyMGRpZ2l0YWwlMjBjb250ZW50JTIwcmVtb3ZhbHxlbnwxfDB8fHwxNzc3NjYxOTAxfDA&ixlib=rb-4.1.0&q=80&w=1080 DMCA: how to use from Brazil DMCA: how to use from Brazil https://hosakiadvocacia.com.br/posts/doing-business-no-brasil-guia-empresa-estrangeira/ https://hosakiadvocacia.com.br/og/doing-business-no-brasil-guia-empresa-estrangeira.png Doing Business no Brasil: guia jurídico para empresa estrangeira Estruturação societária, registro de capital estrangeiro, contratos cross-border, propriedade intelectual, LGPD, M&A e arbitragem. Guia jurídico completo para empresa estrangeira que quer operar no Brasil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1767103146721-d9940f6fc810?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzYW8lMjBwYXVsbyUyMHNreWxpbmUlMjBidXNpbmVzcyUyMGRpc3RyaWN0JTIwYXZlbmlkYSUyMHBhdWxpc3RhJTIwYnVpbGRpbmdzJTIwZHVza3xlbnwxfDB8fHwxNzc3NzAyMTU2fDA&ixlib=rb-4.1.0&q=80&w=1080 Doing Business no Brasil: guia jurídico para empresa estrangeira Doing Business no Brasil: guia jurídico para empresa estrangeira https://hosakiadvocacia.com.br/en/posts/doing-business-in-brazil-legal-guide-foreign-companies/ https://hosakiadvocacia.com.br/og/doing-business-in-brazil-legal-guide-foreign-companies.png Doing Business in Brazil: A Legal Guide for Foreign Companies Corporate structuring, foreign capital registration, cross-border contracts, intellectual property, LGPD, M&A, and arbitration. A complete legal guide for foreign companies entering the Brazilian market. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1767103146721-d9940f6fc810?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzYW8lMjBwYXVsbyUyMHNreWxpbmUlMjBidXNpbmVzcyUyMGRpc3RyaWN0JTIwYXZlbmlkYSUyMHBhdWxpc3RhJTIwYnVpbGRpbmdzJTIwZHVza3xlbnwxfDB8fHwxNzc3NzAyMTU2fDA&ixlib=rb-4.1.0&q=80&w=1080 Doing Business in Brazil: A Legal Guide for Foreign Companies Doing Business in Brazil: A Legal Guide for Foreign Companies https://hosakiadvocacia.com.br/posts/lgpd-email-marketing-base-legal-brasil/ https://hosakiadvocacia.com.br/og/lgpd-email-marketing-base-legal-brasil.png LGPD e email marketing: qual a base legal correta Consentimento ou legítimo interesse? A escolha da base legal define se o opt-in pode ser via checkbox marcado, se a base de leads importada é utilizável, e o tamanho do risco regulatório. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1512236258305-32fb110fdb01?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxlbWFpbCUyMG1hcmtldGluZyUyMGluYm94JTIwbmV3c2xldHRlciUyMG1haWxib3h8ZW58MXwwfHx8MTc3NzY2MTkwMnww&ixlib=rb-4.1.0&q=80&w=1080 LGPD e email marketing: qual a base legal correta LGPD e email marketing: qual a base legal correta https://hosakiadvocacia.com.br/en/posts/lgpd-email-marketing-legal-basis-brazil/ https://hosakiadvocacia.com.br/og/lgpd-email-marketing-legal-basis-brazil.png LGPD and email marketing: which legal basis is correct Consent or legitimate interest? The choice of legal basis defines whether opt-in can be a pre-checked box, whether an imported leads list is usable, and the size of the regulatory risk. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1512236258305-32fb110fdb01?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxlbWFpbCUyMG1hcmtldGluZyUyMGluYm94JTIwbmV3c2xldHRlciUyMG1haWxib3h8ZW58MXwwfHx8MTc3NzY2MTkwMnww&ixlib=rb-4.1.0&q=80&w=1080 LGPD and email marketing: which legal basis is correct LGPD and email marketing: which legal basis is correct https://hosakiadvocacia.com.br/posts/marco-legal-startups-brasil-o-que-muda-pratica/ https://hosakiadvocacia.com.br/og/marco-legal-startups-brasil-o-que-muda-pratica.png Marco Legal das Startups: o que muda na prática A LC 182/2021 desenhou um regime próprio para startups — investimento-anjo, sandbox regulatório, contratação via Inova Simples. O que efetivamente mudou na prática para founders e investidores. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1568658173325-c7b8a11d5666?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxicmF6aWwlMjBzdGFydHVwJTIwZm91bmRlcnMlMjBvZmZpY2UlMjBpbm5vdmF0aW9uJTIwdGVhbXxlbnwxfDB8fHwxNzc3NjYxOTAyfDA&ixlib=rb-4.1.0&q=80&w=1080 Marco Legal das Startups: o que muda na prática Marco Legal das Startups: o que muda na prática https://hosakiadvocacia.com.br/en/posts/marco-legal-startups-brazil-what-changes-practice/ https://hosakiadvocacia.com.br/og/marco-legal-startups-brazil-what-changes-practice.png Brazil's Marco Legal das Startups: what changes in practice Complementary Law 182/2021 designed a specific regime for startups — angel investment, regulatory sandbox, simplified procurement via Inova Simples. What actually changed in practice for founders and investors. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1568658173325-c7b8a11d5666?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxicmF6aWwlMjBzdGFydHVwJTIwZm91bmRlcnMlMjBvZmZpY2UlMjBpbm5vdmF0aW9uJTIwdGVhbXxlbnwxfDB8fHwxNzc3NjYxOTAyfDA&ixlib=rb-4.1.0&q=80&w=1080 Brazil's Marco Legal das Startups: what changes in practice Brazil's Marco Legal das Startups: what changes in practice https://hosakiadvocacia.com.br/posts/nome-comercial-vs-marca-diferenca-legal-brasil/ https://hosakiadvocacia.com.br/og/nome-comercial-vs-marca-diferenca-legal-brasil.png Nome empresarial vs. marca: a diferença legal no Brasil Os dois protegem identidade comercial mas funcionam diferente. Um vem da Junta Comercial, outro do INPI — e o que vale para um tipo de uso não vale para o outro. https://hosakiadvocacia.com.br https://hosakiadvocacia.com.br/en/posts/trade-name-vs-trademark-legal-difference-brazil/ https://hosakiadvocacia.com.br/og/trade-name-vs-trademark-legal-difference-brazil.png Trade name vs. trademark: the legal difference in Brazil Both protect commercial identity but work differently. One comes from the State Commercial Registry, the other from INPI — and what holds for one type of use does not hold for the other. https://hosakiadvocacia.com.br https://hosakiadvocacia.com.br/posts/politica-privacidade-site-obrigatorio-brasil/ https://hosakiadvocacia.com.br/og/politica-privacidade-site-obrigatorio-brasil.png Política de privacidade no site: o que a LGPD exige Não é template genérico de internet. A LGPD lista o que precisa estar no documento — e o que falta gera multa, vazamento de dado e perda de processamento de pagamento. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1746712241470-9b91e5c073e9?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxwcml2YWN5JTIwcG9saWN5JTIwZGF0YSUyMHByb3RlY3Rpb24lMjB3ZWJzaXRlJTIwbGFwdG9wJTIwc2NyZWVufGVufDF8MHx8fDE3Nzc2NjE5MDJ8MA&ixlib=rb-4.1.0&q=80&w=1080 Política de privacidade no site: o que a LGPD exige Política de privacidade no site: o que a LGPD exige https://hosakiadvocacia.com.br/en/posts/privacy-policy-website-mandatory-brazil/ https://hosakiadvocacia.com.br/og/privacy-policy-website-mandatory-brazil.png Website privacy policy: what Brazil's LGPD requires Not a generic internet template. The LGPD lists what must be in the document — and what is missing generates fines, data breach exposure, and loss of payment processing. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1746712241470-9b91e5c073e9?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxwcml2YWN5JTIwcG9saWN5JTIwZGF0YSUyMHByb3RlY3Rpb24lMjB3ZWJzaXRlJTIwbGFwdG9wJTIwc2NyZWVufGVufDF8MHx8fDE3Nzc2NjE5MDJ8MA&ixlib=rb-4.1.0&q=80&w=1080 Website privacy policy: what Brazil's LGPD requires Website privacy policy: what Brazil's LGPD requires https://hosakiadvocacia.com.br/posts/posso-usar-ia-criar-conteudo-vender-brasil/ https://hosakiadvocacia.com.br/og/posso-usar-ia-criar-conteudo-vender-brasil.png Posso usar IA pra criar conteúdo e vender no Brasil? A pergunta tem três respostas, dependendo de qual ferramenta, qual conteúdo e qual canal de venda. O que importa: termos de uso da IA, regras da plataforma de venda, e o que o comprador está realmente comprando. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1758626042818-b05e9c91b84a?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhaSUyMGNvbnRlbnQlMjBnZW5lcmF0aW9uJTIwbGFwdG9wJTIwY3JlYXRpdmUlMjB3b3JrJTIwd3JpdGluZ3xlbnwxfDB8fHwxNzc3NjYxOTAzfDA&ixlib=rb-4.1.0&q=80&w=1080 Posso usar IA pra criar conteúdo e vender no Brasil? Posso usar IA pra criar conteúdo e vender no Brasil? https://hosakiadvocacia.com.br/en/posts/can-i-use-ai-create-content-sell-brazil/ https://hosakiadvocacia.com.br/og/can-i-use-ai-create-content-sell-brazil.png Can I use AI to create content and sell it in Brazil? The question has three answers, depending on which tool, which content, and which sales channel. What matters: AI terms of service, sales platform rules, and what the buyer is actually buying. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1758626042818-b05e9c91b84a?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxhaSUyMGNvbnRlbnQlMjBnZW5lcmF0aW9uJTIwbGFwdG9wJTIwY3JlYXRpdmUlMjB3b3JrJTIwd3JpdGluZ3xlbnwxfDB8fHwxNzc3NjYxOTAzfDA&ixlib=rb-4.1.0&q=80&w=1080 Can I use AI to create content and sell it in Brazil? Can I use AI to create content and sell it in Brazil? https://hosakiadvocacia.com.br/posts/ugc-direitos-autorais-conteudo-usuario-brasil/ https://hosakiadvocacia.com.br/og/ugc-direitos-autorais-conteudo-usuario-brasil.png UGC no Brasil: quem é dono do conteúdo gerado pelo usuário Quando uma marca pede pra você gravar um vídeo "em troca de exposição", quem fica com os direitos? A resposta legal é diferente da prática do mercado — e o contrato muda tudo. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1630797160666-38e8c5ba44c1?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHx1c2VyJTIwZ2VuZXJhdGVkJTIwY29udGVudCUyMHBob25lJTIwZmlsbWluZyUyMGNyZWF0b3IlMjBicmFuZHxlbnwxfDB8fHwxNzc3NjYxOTAzfDA&ixlib=rb-4.1.0&q=80&w=1080 UGC no Brasil: quem é dono do conteúdo gerado pelo usuário UGC no Brasil: quem é dono do conteúdo gerado pelo usuário https://hosakiadvocacia.com.br/en/posts/ugc-copyright-user-generated-content-brazil/ https://hosakiadvocacia.com.br/og/ugc-copyright-user-generated-content-brazil.png UGC in Brazil: who owns user-generated content When a brand asks you to film a video "in exchange for exposure," who keeps the rights? The legal answer differs from market practice — and the contract changes everything. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1630797160666-38e8c5ba44c1?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHx1c2VyJTIwZ2VuZXJhdGVkJTIwY29udGVudCUyMHBob25lJTIwZmlsbWluZyUyMGNyZWF0b3IlMjBicmFuZHxlbnwxfDB8fHwxNzc3NjYxOTAzfDA&ixlib=rb-4.1.0&q=80&w=1080 UGC in Brazil: who owns user-generated content UGC in Brazil: who owns user-generated content https://hosakiadvocacia.com.br/posts/monetizacao-creator-estruturas-juridicas-brasil/ https://hosakiadvocacia.com.br/og/monetizacao-creator-estruturas-juridicas-brasil.png Monetização de creator: as estruturas jurídicas Infoproduto, curso, assinatura, comunidade e afiliado — cada modelo tem regime contratual e regulatório próprio. CDC art. 49, LDA e LGPD como base mínima. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1584907797015-7554cd315667?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjcmVhdG9yJTIwaW5jb21lJTIwbW9uZXklMjByZXZlbnVlJTIwbGFwdG9wJTIwYnVzaW5lc3MlMjBkZXNrfGVufDF8MHx8fDE3NzcyMjMyNDZ8MA&ixlib=rb-4.1.0&q=80&w=1080 Monetização de creator: as estruturas jurídicas Monetização de creator: as estruturas jurídicas https://hosakiadvocacia.com.br/en/posts/creator-monetization-legal-structures-brazil/ https://hosakiadvocacia.com.br/og/creator-monetization-legal-structures-brazil.png Creator Monetization in Brazil: Legal Structures Digital product, course, subscription, community, affiliate — each model carries its own legal regime. CDC Art. 49, the Copyright Law, and LGPD as the minimum stack for monetizing in Brazil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1584907797015-7554cd315667?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjcmVhdG9yJTIwaW5jb21lJTIwbW9uZXklMjByZXZlbnVlJTIwbGFwdG9wJTIwYnVzaW5lc3MlMjBkZXNrfGVufDF8MHx8fDE3NzcyMjMyNDZ8MA&ixlib=rb-4.1.0&q=80&w=1080 Creator Monetization in Brazil: Legal Structures Creator Monetization in Brazil: Legal Structures https://hosakiadvocacia.com.br/posts/contrato-brand-deal-creator-brasil/ https://hosakiadvocacia.com.br/og/contrato-brand-deal-creator-brasil.png Brand deal: o que não pode faltar no contrato Cessão de direitos, imagem, exclusividade, kill fee, CONAR e rescisão. As cláusulas que todo contrato de brand deal precisa ter no Brasil. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1549923746-c502d488b3ea?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxwYXJ0bmVyc2hpcCUyMGNvbnRyYWN0JTIwc2lnbmluZyUyMGhhbmRzaGFrZSUyMGJ1c2luZXNzJTIwYWdyZWVtZW50fGVufDF8MHx8fDE3NzcyMjMyNDR8MA&ixlib=rb-4.1.0&q=80&w=1080 Brand deal: o que não pode faltar no contrato Brand deal: o que não pode faltar no contrato https://hosakiadvocacia.com.br/en/posts/creator-brand-deal-contract-brazil/ https://hosakiadvocacia.com.br/og/creator-brand-deal-contract-brazil.png Creator Brand Deals in Brazil: Contract Essentials Copyright assignment, image rights, exclusivity, kill fee, and CONAR compliance. The clauses every brand deal contract must include under Brazilian law. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1549923746-c502d488b3ea?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxwYXJ0bmVyc2hpcCUyMGNvbnRyYWN0JTIwc2lnbmluZyUyMGhhbmRzaGFrZSUyMGJ1c2luZXNzJTIwYWdyZWVtZW50fGVufDF8MHx8fDE3NzcyMjMyNDR8MA&ixlib=rb-4.1.0&q=80&w=1080 Creator Brand Deals in Brazil: Contract Essentials Creator Brand Deals in Brazil: Contract Essentials https://hosakiadvocacia.com.br/posts/publi-identificada-creators-brasil/ https://hosakiadvocacia.com.br/og/publi-identificada-creators-brasil.png Publi no Brasil: o que a lei exige do creator CDC art. 36, CONAR e SENACON definem a obrigação de identificar publi paga. O que a lei exige, quem responde e quais são as consequências. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1722172597269-d911054badb9?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYSUyMGFkdmVydGlzZW1lbnQlMjBzbWFydHBob25lJTIwaW5mbHVlbmNlciUyMHNwb25zb3JlZHxlbnwxfDB8fHwxNzc3MjIzMjQ2fDA&ixlib=rb-4.1.0&q=80&w=1080 Publi no Brasil: o que a lei exige do creator Publi no Brasil: o que a lei exige do creator https://hosakiadvocacia.com.br/en/posts/sponsored-content-disclosure-brazil/ https://hosakiadvocacia.com.br/og/sponsored-content-disclosure-brazil.png Sponsored Content in Brazil: What Creators Must Disclose Brazil's CDC, CONAR, and SENACON set the rules for paid partnership disclosure. What the law requires, who is liable, and what happens when you don't comply. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1722172597269-d911054badb9?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYSUyMGFkdmVydGlzZW1lbnQlMjBzbWFydHBob25lJTIwaW5mbHVlbmNlciUyMHNwb25zb3JlZHxlbnwxfDB8fHwxNzc3MjIzMjQ2fDA&ixlib=rb-4.1.0&q=80&w=1080 Sponsored Content in Brazil: What Creators Must Disclose Sponsored Content in Brazil: What Creators Must Disclose https://hosakiadvocacia.com.br/posts/creators-direitos-autorais/ https://hosakiadvocacia.com.br/og/creators-direitos-autorais.png Creators e direitos autorais: o que você precisa saber Direitos autorais, cessão de imagem, contratos com plataformas e o dilema da monetização. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1612020739443-a2160daabe55?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjb3B5cmlnaHQlMjBwcm90ZWN0aW9uJTIwY3JlYXRpdmUlMjBjb250ZW50JTIwY2FtZXJhJTIwbWljcm9waG9uZXxlbnwxfDB8fHwxNzc3MjIzMjQ1fDA&ixlib=rb-4.1.0&q=80&w=1080 Creators e direitos autorais: o que você precisa saber Creators e direitos autorais: o que você precisa saber https://hosakiadvocacia.com.br/en/posts/creators-and-copyright-brazil/ https://hosakiadvocacia.com.br/og/creators-and-copyright-brazil.png Creators and copyright in Brazil: what you need to know Copyright, image rights, platform contracts, and the monetization dilemma. https://hosakiadvocacia.com.br https://images.unsplash.com/photo-1612020739443-a2160daabe55?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w5MzU4ODl8MHwxfHNlYXJjaHwxfHxjb3B5cmlnaHQlMjBwcm90ZWN0aW9uJTIwY3JlYXRpdmUlMjBjb250ZW50JTIwY2FtZXJhJTIwbWljcm9waG9uZXxlbnwxfDB8fHwxNzc3MjIzMjQ1fDA&ixlib=rb-4.1.0&q=80&w=1080 Creators and copyright in Brazil: what you need to know Creators and copyright in Brazil: what you need to know https://hosakiadvocacia.com.br/ https://hosakiadvocacia.com.br/images/hosaki-logo-transparent.png Hosaki Advogados Hosaki Advogados — boutique jurídica para creator economy, IP, direito digital e IA https://hosakiadvocacia.com.br https://hosakiadvocacia.com.br/images/monika-hosaki-founder.jpg Monika Hosaki Monika Hosaki — fundadora da Hosaki Advogados https://hosakiadvocacia.com.br https://hosakiadvocacia.com.br/en/ https://hosakiadvocacia.com.br/images/hosaki-logo-transparent.png Hosaki Advogados Hosaki Advogados — Brazilian boutique counsel for creator economy, IP, digital law, and AI https://hosakiadvocacia.com.br https://hosakiadvocacia.com.br/images/monika-hosaki-founder.jpg Monika Hosaki Monika Hosaki — Founder, Hosaki Advogados https://hosakiadvocacia.com.br https://hosakiadvocacia.com.br/sobre/ https://hosakiadvocacia.com.br/images/monika-hosaki-founder.jpg Monika Hosaki Monika Hosaki — fundadora da Hosaki Advogados https://hosakiadvocacia.com.br https://hosakiadvocacia.com.br/en/about/ https://hosakiadvocacia.com.br/images/monika-hosaki-founder.jpg Monika Hosaki Monika Hosaki — Founder, Hosaki Advogados https://hosakiadvocacia.com.br